Cosmetic surfactants are compounds commonly used in personal care products, such as shampoos, cleansers, and toothpaste, to create a lathering effect and improve the spreadability and stability of the products. Surfactants have a hydrophilic (water-loving) end and a lipophilic (oil-loving) end, which allows them to effectively interact with both water and oil, resulting in a very effective cleaning effect.
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